JECKybeng -
a journey
CLIENT: JECKYBENG
YEAR: 2019
YEAR: 2019
ROLE: Concept Development, Direction, DoP, Photography, Editing, Color Grading, Pre-Production
During my studies, I wanted to gain experience in working with a brand. For this, I collaborated with JECKYBENG and produced an advertising campaign combining film and photography for them.
The film shows a group of four friends, who start a hike in the morning with the goal to finish the journey at the end of the day with cozy campfire. The aim was to create a positive attitude to life and to nature and to connect it with the brand and their products.
go shit in the woods.
In addition to the digital media, an exclusive 36-page illustrated book, featuring product and lifestyle photography, was created for the brand store in Nuremberg. The book was printed on 200g/m² matte paper and a hardcover with a soft-touch finish.
